np.nbuv.gov.ua
ISSN 2224-9516 (Print)
ISSN 2224-9524 (Online)
ARCHIVE (All issues) / Content (2014, Issue 40)
Kuznetsov Oleksandr Abstract: This article discusses qualitative and quantitative content analysis of text. Through graphs and case studies, the author puts forth examples of content analysis used for search query optimization, website analysis, identifying plagiarism, analysis of the media, delivering content to the right audience, and other uses. Keywords: content analysis, the range of values, thematic areas, quantitative analysis, research content. Author(s) citation:
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