Strungar Valeria

Methodology of Research of Library Pages Content in Social Media

Abstract: The article deals with the methodology of research of library representations content in social media. The emphasis put on generalization of methods and approaches used in information research of content of libraries social media acquired at this stage. The main focuse is on essence and procedure of statistical methods, technological one and a method of discourse analysis of library pages in the interactive media environment. It is noted that library page in social media, system of such pages and separate publications, interaction which set forms content of the studied page will act as research object for library experts in the course of evaluation of library representation efficiency in social media. Searches of ways to increase efficiency of library representation in social media are considered.

Keywords: content of library pages, social media, Facebook, characteristics of messages, subject of messages, hashtag, level of interaction of the page, efficiency of the page.

  Full-text PDF    https://doi.org/10.15407/np.43.488     Citation

• Strungar Valeria (V. I. Vernadsky National Library of Ukraine, Ukraine, Kyiv)

Cite:
Strungar Valeria (2016). Methodology of Research of Library Pages Content in Social Media. Academic Papers of The Vernadsky National Library of Ukraine, (43) 488-500. (In Ukrainan). doi: https://doi.org/10.15407/np.43.488

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