Тарасенко Н. - Сучасні аспекти управління діяльністю бібліотек у середовищі соціальних мереж: теоретичне осмислення та узагальнення практичного досвіду (2017)

  ARCHIVE (All issues) /     Content (2017, Issue 48)Ukrainian English

Tarasenko Nataliya

Modern Aspects of Managing Libraries’ Activity in Social Networking Environment: Theoretical Understanding and Generalization of Practical Experience

Abstract: The paper deals with current practice of managing libraries activity in social networks and based on its analysis, substantiates the feasibility of introducing and benefits of using administrative standards for network representations servicing. It is determined that an effective tool to research modern practice of libraries presence in social networks is online questionnaire, through which one can analyze the activity of Ukrainian libraries in social network environment for availability of regulatory documents, level of awareness of library page administrators in technological processes supporting the network representation, to identify existing problems and to make constructive solutions. Summarizing and analyzing information obtained through the questionnaire could serve as a basis for developing of proposals, methodological recommendations, standard documents that would determine the optimal algorithm for creating and maintaining network pages of libraries and outline the approximate model of library representation in social networks. Among the documents regulating work, the decisive and compulsory for development of each library is to elaborate a strategy of library activity in social networks, provisions on the organization and policy of library presence in networking space, job descriptions of employees, who are responsible for administering these resources etc.

Keywords: administration of network representations of libraries, regulation of work in social networks, provisions on the management of library pages in social networks, job descriptions of library workers.



Author(s) citation:

Cite:
Tarasenko Nataliya (2017). Modern Aspects of Managing Libraries’ Activity in Social Networking Environment: Theoretical Understanding and Generalization of Practical Experience. Academic Papers of The Vernadsky National Library of Ukraine, (48) 285-301. (In Ukrainan). doi: https://doi.org/10.15407/np.48.285


References:

  1. Tarasenko, N. (2017). Informatsiini komunikatsii v seredovyshchi sotsialnykh merezh: aspekty standartyzatsii bibliotechnoho sehmenta [Information communication in the social network environment: aspects of standardizing the library segment]. Naukovi pratsi Natsionalnoi biblioteky Ukrainy imeni V. I. Vernadskoho – Transactions of V. I. Vernadsky National Library of Ukraine, issue 46, pp. 455–477. [in Ukrainian]. doi: https://doi.org/10.15407/np.46.455
  2. Marina, O. (2012). Veb-tekhnolohii v bibliotekakh: novi mozhlyvosti rozvytku komunikatsiinoho seredovyshcha [Web technology in libraries, new possibilities of communication environment]. Visnyk Kharkivskoi derzhavnoi akademii kultury – Bulletin of the Kharkiv State Academy of Culture, issue 36, pp. 105–114. [in Ukrainian].
  3. Yaroshenko, T. O. (2013). Tekhnolohii Veb 2.0 dlia bibliotek i korystuvachiv: novi mozhlyvosti rozvytku bibliotechnoho seredovyshcha [Web 2.0 technologies for libraries and users new opportunities for the development of library environment]. Kyiv: Sammit-knyha [in Ukrainian].
  4. Hranchak, T. (2016). Vykorystannia natsionalnymy bibliotekamy sotsmerezh dlia predstavlennia bibliotechnykh produktiv i posluh [Usage social networks among national libraries for presentation of library products and services]. Bibliotechnyi visnyk – Library Journal, no 1, pp. 18–29 [in Ukrainian].
  5. Ogneva, Y. N. (2011). Biblioteka i socialnye media [Library and social media]. Библиoтeчнoe пpocтpaнcтвo: мeдиa – инфopмaция – кyльтypa : cб. мaтepиaлoв Meжpeгиoн. нayч.-пpaкт. кoнф. Proceedings from Library space: media information culture ’11: Mezhrehyonalniia nauchno-praktycheskaia konferentsiia – International Scientific and Practical Conference. (pp. 63–69). Arkhangelsk [in Russian].
  6. Shibaeva, E. Biblioteki i socialnye media: ot samoorganizacii k institualizacii [Libraries and social media: from self-organization to institutionalization]. elib.spbstu.ru. [in Russian].
  7. Strunhar, V. (2016). Metodolohiia doslidzhennia kontentu bibliotechnykh storinok u sotsialnykh media [Methodology of research of content of library pages in social media]. Naukovi pratsi Natsionalnoi biblioteky Ukrainy imeni V. I. Vernadskoho – Transactions of V. I. Vernadsky National Library of Ukraine, issue 43, pp. 488–500 [in Ukrainian].
  8. Vitushko, A. (2013). Diialnist bibliotek u sotsialnykh merezhakh: problemy informatsiinoi bezpeky [Activity of libraries on social networks: problems of information security]. Naukovi pratsi Natsionalnoi biblioteky Ukrainy imeni V. I. Vernadskoho – Transactions of V. I. Vernadsky National Library of Ukraine, issue 35, pp. 213–220 [in Ukrainian].
  9. Bulakhova, H. (2013). Biblioteky v sotsialnykh merezhakh ta blohosferi yak zasib reklamuvannia [Libraries on social networks and a blogosphere as an advertizing medium]. Naukovi pratsi Natsionalnoi biblioteky Ukrainy imeni V. I. Vernadskoho – Transactions of V. I. Vernadsky National Library of Ukraine, issue 36, pp. 192–199 [in Ukrainian].
  10. Issledovanie: analiz dejatelnosti bibliotek Rossii v socialnyh media [Research: analysis of the activities of Russian libraries in social media]. rba.ru. [in Russian].
  11. Svergunova, N. M. (2016). Biblioteki v socialnyh setjah: neobhodimost ili dan mode [Libraries in social networks: a necessity or a tribute to fashion]. Nauchnye i tehnicheskie biblioteki – Scientific and Technical Libraries, no 5, pp. 52–58 [in Russian]. doi: https://doi.org/10.33186/1027-3689-2016-5-52-58
  12. Analitiko-prikladnoe issledovanie «Dejatelnost obshhedostupnyh municipalnyh bibliotek Belgorodskoj oblasti na mediaploshhadkah» [Analytical and applied research «Activity of public municipal libraries of the Belgorod region on media sites»]. sitenew.bgunb.ru. Retrieved from http://sitenew.bgunb.ru/VMethodist/index.files/resource/research/anketa_issledovaniya.pdf [in Russian].
  13. Analiz materialov prikladnogo issledovanija «Dejatelnost municipalnyh obshhedostupnyh bibliotek Belgorodskoj oblasti na mediaploshhadkah» [Analysis of the materials of the applied research «Activity of the municipal public libraries of the Belgorod region on media sites»]. sitenew.bgunb.ru. [in Russian].
  14. Tipovoe polozhenie ob organizacii dejatelnosti municipalnoj biblioteki v socialnyh media [A standard provision on the organization of the activities of the municipal library in social media]. sitenew.bgunb.ru. [in Russian].
  15. Metodicheskie rekomendacii po vvedeniju v municipalnyh bibliotekah Belgorodskoj oblasti norm vremeni na raboty, vypolnjaemye v socialnyh setjah [Methodical recommendations for the introduction in the municipal libraries of the Belgorod Region time norms for work performed in social networks]. sitenew.bgunb.ru. [in Russian].
  16. Metodicheskie rekomendacii po povysheniju jeffektivnosti predstavitelstva municipalnyh bibliotek v socialnyh media [Methodical recommendations on increasing the efficiency of representation of municipal libraries in social media]. sitenew.bgunb.ru. [in Russian].
  17. Use of social media by the library current practices and future opportunities. A white paper from Taylor and Francis. [in English].
  18. Pashkova, V. S. (2009). Natsionalni bibliotechni asotsiatsii, 1876–2008 [National Library Associations, 1876–2008]. Kharkiv: Akta [in Ukrainian].