Кулицький С. - Дослідження пандемії COVID-19 як соціальної поліструктурної комунікації (2022)

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Kulytskyi Sergii

The Study of the COVID-19 Pandemic as a Social Multi-Structural Communication

Abstract: The article presents the study of the relationship between the COVID-19 pandemic and the social communications that accompanied its spread in Ukraine. These social communications are seen as a multi-structural information process, as the COVID-19 pandemic affects various spheres of society. The empirical basis of the article is the analytical works of the V. I. Vernadsky National Library of Ukraine, research papers and sources of information from the Internet. The multi-structural approach to the socio-communicative study of the COVID-19 pandemic is based on the analysis of the relationship between the impact of social communications caused by this pandemic, on various spheres of activity of Ukrainian society. The COVID-19 pandemic has given rise to interconnected biomedical, economic, social and political social communications. The leading role in the structure of these social communications was played by communications related to the medical and biological aspects of the COVID-19 pandemic. In mid-2020, Ukrainian society began to experience a cognitive dissonance between the manifestations of the COVID-19 pandemic and negative consequences for the population’s income from the government’s restrictions on economic activity. This has led to the contempt of many Ukrainians for the medical threats to COVID-19. Therefore, the outbreak of the COVID-19 epidemic at the end of 2020 in Ukraine was the result of the influence of social psychology, which has manifested itself in an irrational combination of social communications of medical, biological, economic and socio-political content. This outbreak of theCOVID-19 epidemic has become a powerful source for Ukrainian society to gain its own experience in combating the disease. Therefore, at the beginning of 2021, the perceptions of specialists in various industries and the population of Ukraine about COVID-19 and its consequences have changed significantly.

Keywords: content imbalance, information, cognitive dissonance, scientific library, pandemic COVID-19, multi-structural social communication, social communications.


Author(s) citation:

Cite:
Kulytskyi Sergii (2022). The Study of the COVID-19 Pandemic as a Social Multi-Structural Communication. Academic Papers of The Vernadsky National Library of Ukraine, (64) 289-306. (In Ukrainan). doi: https://doi.org/10.15407/np.64.289

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