Strungar Artur

Specifics of the Content Submission of Library Web Resources in Order to Improve its Efficiency

Abstract: The publication is devoted to the analysis of the organization placing the content of a web resource in order to increase its effectiveness, the ways of solving actual problems of the use of library resources and online applications supporting analytical tools to determine the flow of the material demanded in social and information space. Determined that the internal optimization Web site content requires more advanced technological approaches, including a comprehensive system of multi-function modules and plug-ins in the php-code. The necessity of adherence to certain principles of usability and suggested structuring the work of editors of an Internet resource, in accordance with the requirements of search engines. Proposals to increase the efficiency of the organization presenting information materials on the web-site, such as the introduction of key queries using external analytical systems such as WordStat, the use of a certain number of characters in the online publication of user-oriented, the introduction of key internal requests for specific uzkoprofilnye materials, compliance with signature pictures and special tags when filling and editing materials, the use of Google Analytics analyzers and Yandex Metrika webmasters with the introduction of these systems into the main site code.

Keywords: analytical systems, information space, hosting, social technologies, library, website, SEO, search ranking, Google, Alexa toolbar, Yandex.

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• Strungar Artur (V. I. Vernadsky National Library of Ukraine, Ukraine, Kyiv)

Cite:
Strungar Artur (2015). Specifics of the Content Submission of Library Web Resources in Order to Improve its Efficiency. Academic Papers of The Vernadsky National Library of Ukraine, (41) 601-608. (In Ukrainan). - http://np.nbuv.gov.ua/doc/npnbuimviv_2015_41_46

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